Design books for non-designers

A Primer of Visual Literacy

Donis A. Dondis

On the Necessity of Gardening by Laurie Cluitmans

White by Kenya Hara

The Creative Act A Way of Being by Rick Rubin

A *New* Program for Graphic Design by David Reinfurt

Forget All the Rules About Graphic Design Including the Ones in This Book by Bob Gill

Designing News Changing the World of Editorial Design and Information Graphics by Francesco Franchi

Emotional Design Why We Love (or Hate) Everyday Things by Don A. Norman

Notes on the Synthesis of Form by Christopher Alexander

Designing Products People Love How Great Designers Create Successful Products by Scott Hurff

In Praise of Shadows by Junichiro Tanizaki

The Intelligent Lifestyle Magazine Smart Editorial Design, Storytelling and Journalism by Francesco Franchi

Dieter Rams: Ten Principles for Good Design by Cees W. De Jong

The Vignelli Canon by Massimo Vignelli

The Elements of Typographic Style by Robert Bringhurst

Content Design by Sarah Winters

Graphic Design Manual Principles and Practice by Armin Hofmann

Understanding Comics The Invisible Art by Scott McCloud

Serialize Family Faces and Variety in Graphic Design by Robert Klanten

Collaborative Product Design by Austin Govella

Re-Printed Matter by Karel Martens

Typographie Ein Gestaltungslehrbuch by Emil Ruder

Typography for Lawyers by Matthew Butterick

Designer's Guide to Creating Charts and Diagrams by Nigel Holmes

Envisioning Information by Edward R. Tufte

Principles of Form and Design by Wucius Wong

Designing Design by Kenya Hara

Designing Programmes Programme as Typeface, Typography, Picture, Method by Karl Gerstner

The Timeless Way of Building by Christopher Alexander

Muriel Cooper by David Reinfurt and Robert Wiesenberger

The World as Design by Otl Aicher

The Laws of Simplicity Simplicity: Design, Technology, Business, Life by John Maeda

Zen & the Art of the Macintosh Discoveries on the Path to Computer Enlightenment by Michael Green

Karel Martens / Patterns by Martens & Martens